JAKALA
Jakala is an Italian Martech company providing digital marketing services to clients. I began working at this company when it was 77 Agency, a British company based in central London. It was purchased by Jakala to operate as their London arm mostly in Padua media marketing.
I was entrusted to manage several companies media buying including: TrustPilot, Rocco Forte Hotels, Vindome Smart Wine Investments and Swiss4Win – the online gaming website of the land-based Swiss Casino Lugano. The included the management of large budgets of up to 1 million pounds per month to be executed over Google Search, Display and Social Media Channels including Facebook, Instagram and LinkedIn.
This project lasted for two years with some great success – mainly the upgrade of Google Search ads from Expanded text to Responsive Search, Broad Match update, as well as GA4 implementation. We also survived the 77 x Jakala merger and coronavirus.
“It is my pleasure to recommend Todd Hanlon as an art director. He wholly rebuilt our studio’s Charging Bull website from scratch. The result: a significant uptick in our web traffic, and more importantly – numerous viable sales leads.”
“Todd was my assistant during my five years as a busy international artist in New York from 2000-2005. I would like to enthusiastically offer my recommendation as we worked on a variety of projects, most significantly the publication of my best selling narrative art book “High Pink”.”
“I have known Todd all his life and I hired him as a graphic designer for our sales team as he is a self-starter and works well with other people. He is very reliable and I recommend him without hesitation.”
“I first met Todd while shooting an MTV music video in NYC. I found his enthusiasm and creativity refreshingly extensive and recommend him.”
